technology marketing, sales, change management and everything else

Ben Bradley

Subscribe to Ben Bradley: eMailAlertsEmail Alerts
Get Ben Bradley: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Latest Blogs from Ben Bradley
This is a collection of marketing unicorn resources curated from sources across the web. Why Marketing Unicorns Are Such a Big Deal | Earnworthy earnworthy.com/marketing-unicorns/ Jun 29, 2015 – Let’s face it. Marketing is changing in a big way. The days of Don Draper ...
B2B marketing is no easy task. There’s a constant battle between: do I target my exact buyer with account-based marketing or do I go after the larger audience in the hope that my end buyer finds me? The reality is that generating demand for your B2B service or product has become a jugg...
FROM THE TRIBLIO WEBSITE A collection of 40 beautiful content hub examples. Multiple case studies have already proven that optimized content hubs help increase awareness, time spent on the website and lead conversions…and what marketer doesn’t want that? FROM ACROSS THE WEB A variety o...
We are entering a critical time in the real estate industry for home buying. Almost half of U.S. adults who don’t own a home say they plan to buy one within five years, according to a Gallup survey. Half of Non-Homeowners Expect to Buy Homes in Five Years… https://t.co/PiAE...
As a merchant, your success hinges on the happiness of your customers. Happy, satisfied customers translate directly to brand loyalty, good social media exposure, lower risk of returns, less intentional chargeback fraud, and ultimately repeat purchases. So often the degree of satisfact...
Get the Insight on Preventing Chargebacks We’re just going to state the obvious outright: no one wants to deal with chargebacks. The chargeback process is confusing, time-consuming, costly, and ultimately an overall negative experience for everyone involved. As a merchant, there are a ...
How flexible IOT licensing models create new revenue opportunities Although much of the developments in Internet of Things (IoT) have focused on hardware and connectivity – the things and the internet – it’s actually software in the form of applications, management systems and analytic...
Has Biometric Banking Finally Arrived? 5/11/2017  The widespread of integration of biometrics in banking is indeed a reality for most consumers that are taking advantage of mobile banking applications on their smartphone or smart pad devices. Mobile banking apps that had previously req...
What is the impact on the fintech industry of the new OCC Chartering initiative? The Office of the Comptroller of the Currency (“OCC”) is embarking on a dual-track regulatory effort that may result in a comprehensive overhaul of the relationships between the fintech industry and regula...
A variety of VISA Chargeback Resources, VISA reason codes, and other links to the VISA website that explain the nuances of the chargeback process. Chargeback Management Guidelines for Visa Merchants Oct 10, 2016 – Acquirer receives the pre- arbitration and has the option of accep...
This is a collection of vendor links from across the web. CHARGEBACK REMEDIATION COLLECTION A collection of resources on chargeback remediation here on the B2BLabs website Ecommerce Fraud Prevention Tools Verifi provides chargeback solutions and fraud prevention. Our team protects your...
Six Things That Threaten Collaborative Work Management If you’re having process problems, I feel bad for you, son I got 99 problems, but a workflow ain’t one There are plenty of challenges implementing a collaborative work management environment in any organization. Work ma...
How are you reducing fraud rates? Spot more fraudulent orders faster and maintain a positive customer experience In the digital economy, fraud is sophisticated and increasingly hard to detect. Simultaneously, providing a seamless customer buying experience is critical to maximizing rev...
Please find here below more information about some recent M2M IoT market reports from Berg Insight. On the links below you can download executive summaries and tables of contents for each of the studies. Fleet management in South Africa – 2nd Edition – How will the market for fle...
A collection of collaborative work management research and from across the web Enterprise Collaborative Work Management Research: How to Get It Right The inundation of productivity apps in the workplace may be doing us more harm than good. The American Psychological Association found t...
The public health crisis that has seized Flint is only the latest struggle for the Michigan city, where one in six houses is vacant after a long period of decline.  The Flint metro area had the highest rate of vacancy in February at 7.5 percent, according to a RealtyTrac report tha...
It was a chance meeting on a Chicago bound flight where Jim Glass of DAWGS (Door and Window Guard Systems) and Mo Brown, Founder of Lipstick Saints stuck up a conversation. Mo shared with Jim the mission of Lipstick Saints and Jim immediately offered support for the organization on be...
Starting a side hustle is a great way to generate passive income and boost your earning potential. One lucrative way to earn money on the side is through a rental property — or two, or ten. But your potential for profit depends greatly on where you choose to buy property. Real estate ...
No Code Process Management In Salesforce.com, Process Builder allows the creation of fairly simple workflows such as pushing a chatter feed to an opportunity.  When Process Builder falls short, admins (and developers) spend significant time and resources coding business logic and workf...
There is nothing worse than that feeling you get when you open your credit card statement and see a charge for an item you don’t remember purchasing. Your heart skips a beat, you break out in a cold sweat, and you try to remember every single time you used your credit card in the last ...
Learn how Visa’s new Real Time Account Updater (VAU) will provide a streamlined solution for everyday account updates and provide increased value for merchants. What You Will Learn About How Real Time VAU works Benefits of VAU compared to the existing two-step VAU tool Important detail...
The Municipal Auditorium in New Orleans was opened on May 30th, 1930. The multi-purpose 7,853-seat arena is located within Louis Armstrong Park. The venue has a very long and rich history - hosting many concerts and events. The Municipal Auditorium was perhaps best known for hosting ...
Overcoming Project Management Problems – Six Things That Threaten Collaborative Work Management Software Deployments There are plenty of challenges implementing collaborative work management software environment in any organization. When it comes to project management, there are ...
Labeling Work as a Process or Project? Don’t. Why a process-driven project management is critical to collaborative work management Today’s enterprise business operates fast. Processes are outsourced to other companies across the globe; customers are reached in real-time across many dif...
Over 3 billion consumers worldwide have an account with one or more messaging apps. Learn how you can leverage chatbots to reach your customers as messaging apps continue to get more traction. What You Will Learn About Emerging trends for messaging apps Ways in which you can use chatbo...
Why do projects often can exceed their planned schedule by 50% to 100%? When pointing the finger of blame, Salesforce.com project managers and architects often talk about uncertainty or unforeseen circumstances. Then, to compensate for uncertainty on future projects, managers and proje...
It feels a bit redundant to wax on about how much the world has changed. But the reality is, the world, most certainly including the business world, has changed and continues to change at a rapid pace, and the types of work organizations need to accomplish has changed. Not long ago, a ...
Understanding the need for Dynamic Case Management (DCM) The pharmaceutical industry is systematically inefficient at bringing new drugs to market. Illustrating this point, a recent Tufts Center for the Study of Drug Development research report established that the cost of guiding a pr...
How do you select a project management system for your organization when there are so many to choose from?   The Project Management Institute (PMI) declares in its Pulse of the Profession report that “All change in an organization happens through projects and programs.” Businesses are ...
Door and Window Guard Systems (DAWGS) doesn’t just keep vacant properties secure, they have secured and rescued many dogs while out in the field installing their steel door and window guards. Paul Schornak, Eastern Regional Manager for DAWGS has himself rescued a total of eight dogs. ...
House flipping has become the day trading of the first decades of the 2000s. But in the rush to make a profit, far too many would-be real estate moguls overlook the basics and end up failing. In this article, we'll look at the five biggest mistakes investors make in this market and ho...
When the City of Chicago needed to secure one of its oldest landmarked and vacant buildings – the historic Raber House, they turned to Door and Window Guard Systems (DAWGS). The city trusted DAWGS to quickly secure the building with its patented steel door and window guards. The coded...
Every business has to go through the process of choosing a merchant services provider. Whether you need a terminal for physically swiping credit cards or a payment gateway for processing eCommerce transactions, merchant services are a crucial component of your financial operations. How...
How LOs Can Leverage Technology To REPLACE REFI BUSINESS As RatePlug CEO Brad Springer once said: “When it is time to find new business, there is no easy button.” If you are responsible for driving net new home finance business, the days of easy refis are gone. And the easy button simp...
WORKFAST PRECONFIGURED BPM, WORKFLOW & PROCESS APPS AND TEMPLATES EXPAND SALESFORCE ADMINISTRATOR CAPABILITIES Work-Relay, a 100% native workflow and process builder for the Salesforce platform has released more than 30 WorkFast templates that help Salesforce administrators acceler...
HUMAN MACHINES AND The distinction between management and leadership Applying integrated leadership and organization studies through a psychoanalytical perspective, specifically Freudian ego psychology, Zaleznik (1992) determined derived their influence from talents as opposed to compe...
How Lenders Can Leverage the MLS TO Replace Lost REFI VOLUME and Generate More New Home Finance Opportunities Interacting Within the MLS To Boost Your Mortgage Business AND rePLACE LOST REFI VOLUME When it comes to driving more leads, technology isn’t a silver bullet. Relationships and...
For shoppers who visited select stores in sunny California last year, they met Pepper. If you had met Pepper, you may have thought you had stepped onto the set of the latest Star Wars movie. Why? Pepper is a robot. She engages humans by responding to their questions, which at times see...
How Lenders Can Replace Lost Refinancing Volume with Special Financing Programs Rising mortgage rates typically have two impacts on the real estate industry: less customers seeking mortgages, and less homeowners rushing to refinance their homes. What’s a mortgage lender to do to make u...
How can LOs Improve Their Mortgage Marketing and Selling Effectiveness Every loan originator has one obvious, common goal: growing leads and their business. But not every LO has the right strategy to turn that goal into a reality. Below you’ll find 6 tips from RatePlug to improve...